New car care range launched onto New Zealand market
National commercial and 4WD equipment specialist Fully Equipped has been granted distribution rights for the Formula 1 car care range. Formula 1 is a high-grade range of car care products manufactured by Northern Labs, one of Americaís leading companies in auto appearance chemicals. Northern Labs was founded 50 years ago and pioneered the pre-softening of carnauba car wax in the United States in the 1960's. Formula 1 has continued to build on this technical expertise and today, as well as the United States, Formula 1 car care products are sold in over 40 countries worldwide. At the product launch in Hamilton, the Marketing Manager for Fully Equipped, Wayne Robertson explained that while a great number of vehicle owners use dishwashing detergent to clean there vehicles this not the best way to care for paint work. Dishwashing detergent, he said, is designed to dissolve grease and so by using it on the surface of a car it actually removes the vehicle's wax finish, leaving the metal with little shine and no protection. Products designed specifically for vehicles do a better job than anything youíll ever find under the kitchen sink, he said. The Formula 1 range comes with a customer product fact sheet that enables customers to select the products specific to their needs. "If in doubt, customers can always ask staff about what best suits a particular vehicle."says Wayne. Fully Equipped is distributing the Formula 1 car care range through its nationwide chain of stores. For more Information contact Wayne Robertson P O Box 20077, Te Rapa, Hamilton Tel 07 850 7000 Fax 07 850 7009 Mobile 025 2222 944 Email wayne@fullyequipped.co.nz |
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